The client had purchased a hotel site with the intent to eventually develop it. The client then became involved in a number of other demanding development projects and did not have the resources to work on development at 31 Kingsbury Drive. Karl suggested that the site be marketed as a ready-to-go site and took complete development packages, including plans for a hotel to be built, to hotel investors. This would allow for an investor to only have to find a solution to the storm water management issues before proceeding to the building stage. The marketing also focused on the prime location of the site, (adjacent to two other existing hotels) to ensure that inventors recognized the competitive advantages the site had to offer.
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